UMBRO: ‘95’ EXHIBITION
Regarded as one of contemporary sportswear’s most authentic brands and a quintessential name in British sport, Umbro’s history and back catalogue of classic kits is unparalleled.
From its beginnings as the Humphreys Brothers working from the upstairs of their mum’s pub to outfitting every single team in the 1966 World Cup (well, all except one, which we’ll be getting to...), the Double Diamond brand was at the forefront of the teamwear and football apparel industry almost from the get-go.
Through ‘95’, MUNDIAL and CFS told the brand’s story, from humble beginnings to World Cup glory, from its place as the Choice Of Champions to the production of some of European football’s most iconic kits at the end of the century and critically acclaimed contemporary offerings for teams around the globe.
The exhibition illuminated the stories behind beautiful archival pieces alongside displays of original shirts as well as the story of the brand itself, from its inception to its bright present.
‘95’ was told with the unmatched knowledge and experience of Classic Football Shirts and the style and humour that has made MUNDIAL one of the most respected publications in football culture.