Puma has today unveiled a new football boot called FUTURE. Like the rapper, and the concept of the period of time following the moment of speaking, FUTURE is exciting and terrifying in equal measure. As the first football boot in the world to be endowed with “a truly customisable fit”, it allows the wearer to lace it up in whatever manner they like.

Equipped with NETFIT technology, and designed for players that change the game (see Antoine Griezmann), the FUTURE is an exciting addition to Puma’s ever-evolving roster of boots. They launch on the 22nd of the month via Puma’s official website, and you should expect a slew of colourways and special editions before next summer’s World Cup.