We were commissioned by size? and adidas Originals to conceptualise and run a year long campaign to hero six iconic trainer drops. From producing a series of newspapers to be distributed in store, designing POS materials, orchestrating a multi city flyposting campaign and co-ordinating the digital press strategy, we provided a full agency service for a campaign that was an unqualified success for both brand and retailer. All of the trainers sold out and the campaign artwork was highly regarded by industry and influencers alike.