First launched in 2014, and Premium and Heritage inspired, adidas Spezial has become one of the most sought-after ranges, with every collection creating huge online hype and selling out in record time. For AW16, we were approached to launch the collection in association with cult Leeds retailer, Hip Store. With Terry Hall of The Specials on the decks, adidas branded beer, and the collection displayed like works of art, we put on a night that did the range proud.